We add value in more
than just a financial sense
than just a financial sense
We Focus On Digital Marketing & Traffic Projects
With capital infusion, we help entrepreneurs find new revenue streams, achieve operational efficiency, and get the best partners from around the world
Our focus
- MarTech
- Affiliate marketing
- Traffic products
- Marketplaces
- Platforms
- iGaming
- Apps
- other IT products*
* Other types of projects can be considered depending on our assessment
Portfolio
Zeeks
Digital marketing company that generates high-quality leads for iGaming through its own media brands trusted across tier-1 countries. The company joined the Fund’s portfolio as a contribution made by Limited Partners
Unilead
IT company that creates iGaming products and marketing services
GGG
Company that creates and promotes affiliate websites and provides tier-1 iGaming operators with digital marketing services
SETAFF
Affiliate marketing company in iGaming, specializing in SEO traffic
Tips.gg
Multilingual real-time streams and analytics of esports events
Betcare
A multilingual support company specializing in customer service with a strong focus on sales and conversions
BetZillion
Global betting navigator. Latest news, insights and expert guides
Apme
Mobile app development studio highly experienced in media buying with their debut healthcare project Nurty
Wi-Fino
Platform displaying ads when connected to public Wi-Fi networks
PromoRepublic
Marketing platform that helps multi-location businesses manage social media, maintain brand integrity, and improve online findability
Boosty Labs
Outsource and outstaff blockchain, fintech and cloud engineering company with 10 years of experience
EXIT
LinksLab
LinksLab - high-quality links market based on TIER1 regional domains, SaaS for Private Blog Network creation and management.
SlotCatalog
SlotCatalog - Information analytical resource about games for online casino
Sloi Bar
A two-story progressive dance bar with electronic music in the heart of Old Kyiv
MAZA Barbershop
A team of men's hairdressers united by one goal and common values
Moju studio
Sports space in Kyiv: personal, group and corporate training
Investment approach
01
Venture Building
We support exceptional marketing specialists that foresee impressive growth in niches and themselves as new leaders there.
Typically testing of hypotheses requires up to USD 50 000 and a professional working environment
02
Early Stage
We’re interested in helping growing projects with early signs of success to accelerate growth and become the global business of tomorrow.
We’re leading deals or doing co-investments with USD 200 000 — 1 500 000 checks at the Pre-Seed, Seed, and Series A stages
03
Private Equity
We may consider funding sustainably profitable businesses that already found a strong market fit and can benefit from our marketing expertise as well as synergies with our portfolio companies.
The amount of funding depends on today’s needs of business and may be anywhere from USD 500 000 to 1 500 000
Who Get Funded
Venture Building
up to $50,000
- Founder – skilled expert
- Project description
- Business hypothesis description
- Detailed budget
- Brief business plan
Pre-seed
up to $200,000
- Dedicated founders
- Lists of potential clients
- MVP
- Financial mode
- Short-term strategy of end product and acquisition of first clients
Seed
up to $600,000
- Core team
- Launched product
- First clients/revenue
- Financial model & sales channel statistics
- Mid-term strategy of achieving break-even and scaling
Series A
up to $1,500,000
- C-level team
- Product with solid traction
- Growing revenue
- Full P&L and break-even
- Long-term strategy of market expansion
We advance companies
in our main areas of expertise
in our main areas of expertise
Our Added Value
Operational improvements
We enrich teams with talent
We establish financial sustainability
We provide legal solutions
We establish financial sustainability
We provide legal solutions
Fundraising & investor relations
We help raising the next investments rounds
We ensure trustable relationships with investors
We ensure trustable relationships with investors
Monetization upsides
We help create traffic generation strategies
We find new monetization options
We engage partners that fit best
We find new monetization options
We engage partners that fit best
RoadMap partnership
1
Project Review
We analyze documents you shared and do a few meetings
2
Strategy of Partnership
Our experts assess areas of growth.
We settle on responsibilities and evaluation
3
Investment Committee
We make the final decisions.
You get a Term Sheet
4
Due diligence
We examine the legal, financial, and tech state of the project
5
Signing and Launch
We sign an agreement
You receive a money and expertise
We appreciate getting your and your team’s detailed profile, what problem you’re trying to solve, what you’ve achieved so far and how you see our common future
Every application we get we evaluate through a formal process that usually takes several weeks and concludes with a personal reply or meeting
FAQ
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We are a Ukraine-based investment fund. Our company invests money and expertise in digital marketing, IT and traffic projects to help young businesses become leaders in their niche as well as on the global stage.
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Our purpose is to help talented leaders and entrepreneurs reach a whole new level by creating highly profitable digital marketing businesses. We find talented entrepreneurs and promising projects and share with them the formula for a profitable business: mentorship, expertise and resources. Our aspiration is to:
- Create the largest hub of digital marketing businesses.
- Ensure that each project is a leader in its niche internationally.
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We represent a young and ambitious generation of funds of the state-of-the-art European format. Unlike traditional venture capital funds, we invest in growth-oriented businesses not just money, but also SMART money in the form of operational and marketing expertise. After all, we ourselves have come a long way: from the idea to profitable projects and businesses. Our company is constantly expanding its range of expertise to provide effective support to start-ups to become leaders in their niches. In addition, we differ from classical funds by being selective with regard to the projects we are ready to work with. While Venture Capital invests primarily in early and growth-stage projects, Private Equity prefers mature companies. As far as our Fund is concerned, we have four investment programs designed for companies at various stages of their life cycle, including even the idea stage.
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The main thing is that we invest not only money but also expertise. We have our own experience in creating successful businesses and we are ready to share our knowledge and skills. We provide advice and assistance in starting and setting up business processes and teach you how to build a business. This means that we don’t just invest money in a project, but make every effort to make it work at its best.
Meet Our Team
Entrepreneur with more than 12 years of experience in marketing and creating of digital products. Deeply involved in portfolio development by sharing expertise and resources, Head of Investment Committee
Top manager with 9 years of experience in finance and 7 years of operational management of global digital projects with a focus on the international market. Leading the key processes of the Fund
TOP manager and specialist in conducting international business and crisis management.
He worked for more than 10 years in management positions (including 7 years as a top manager) in various areas of business.
15 years in SEO. He helps portfolio companies to create and implement SEO strategies. He is responsible for evaluating potential deals in the SEO part, provides exchanging best SEO practices between portfolio companies
5 years of experience in accounting and financial management for IT and digital marketing companies. Manage portfolio companies financial accounting, payments, reporting and compliance
Leads talent for our Companies and the Fund. Responsible for developing the talent network, recruiting, human capital and organizational talent initiatives
Team recruitment and development specialist. Responsible for recruitment processes and building a recruiting structure of the Fund and portfolio companies
